Subliminal Advertising Vocabulary

August 26th, 2008

A tool for subliminal advertising is creating your own vocabulary. Creating new names or renaming the commonplace can make something appear very powerful and new.   Work hard to create precise word pictures that clearly identify who you are and what you do. Allow people to pick up your vocabulary and use it. Encourage your audience to be on the “inside” by using your specific language as a means of identifying one another. When used effectively in the media or even one on one, your subliminally persuasive vocabulary creates the idea that the mind can grasp and is easily remembered. When people are overwhelmed and over-communicated, they will much more easily grasp ideas that are to the point and easy to understand.

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Entry Filed under: Business

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